Retailer Corner

Pet Wash for Charity Generates Goodwill

February 15, 2017

Hosting sales and community events is a well-known traffic generator, but events that generate goodwill are also important for retailers, especially for those in close-knit communities like Jerry’s Feed & Salt in Lebanon, Indiana. The...

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Making Use of Old Inventory

February 7, 2017

Deciding what to do with old inventory is always a challenge. Retailers often question whether to mark it down to pennies on the dollar, donate it to charity or even toss it in the trash. But, one Kansas hardware retailer came up with a creative use...

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Local Passion Drives Niche

February 1, 2017

As many retailers know, the best niches develop out of a need or a passion. Taylor’s Do It Center, with 11 locations in Virginia and North Carolina, recently developed a niche in response to a growing local passion for a popular lawn game. As...

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Moveable Merchandising Allows for Experimentation

January 24, 2017

As most retailers know, one of the easiest ways to refresh slow-moving merchandise is by moving it to a new location. Large retailers often reset entire stores to boost sales. But, reshelving can take time. Fortunately, one Colorado retailer...

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Creative Videos Drive Sales

January 10, 2017

Many retailers have discovered the power of providing how-to or new product video displays to drive sales in-store, but can videos that don’t sell products also be used to increase business?  James Cabirac, of Kief Hardware in Cutoff, Louisiana,...

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Shoppertainment is for Everyone

January 3, 2017

Most retailers know about destination stores—retailing spaces that people travel long distances to for shopping and spending time in the store. Destination stores generally have a large footprint and provide entertaining environments such as fully...

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Boost Sales with Innovative In-Store Displays

December 27, 2016

A creative store display showcases a product and highlights its best features in a way that customers will remember and also makes customers more likely to buy the product. Below are three examples of hardware retailers who have had success with...

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Join the Chalkboard Revival

December 13, 2016

Most hardware retailers are familiar with chalkboard paint, but few put it to use it in their stores. Below are two creative ways retailers can use chalkboard paint for in-store marketing. Chalkboard paint and shelving: Paint a wall near or...

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In-Store Marketing: The Benefits of Shelf Talkers

December 7, 2016

As a marketing tool, shelf talkers may be small in concept and size, but they can have a big impact on sales, serving as a silent salesperson that persuades and directs customers through product information and store updates. One retail industry...

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2 Activities for Pets & Their Owners

November 29, 2016

For home improvement centers with popular pet product niches, in-store activities for pets and their owners are a great way to promote new products and show loyal customers with pets some appreciation. Pet activities held during slow traffic times...

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