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Boost Sales with Innovative In-Store Displays

December 27, 2016

A creative store display showcases a product and highlights its best features in a way that customers will remember and also makes customers more...

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Join the Chalkboard Revival

December 13, 2016

Most hardware retailers are familiar with chalkboard paint, but few put it to use it in their stores. Below are two creative ways retailers can use...

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In-Store Marketing: The Benefits of Shelf Talkers

December 7, 2016

As a marketing tool, shelf talkers may be small in concept and size, but they can have a big impact on sales, serving as a silent salesperson that...

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2 Activities for Pets & Their Owners

November 29, 2016

For home improvement centers with popular pet product niches, in-store activities for pets and their owners are a great way to promote new products...

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Animal Mascots Draw Customers

November 22, 2016

Step into any little shop in Europe, or even some places in Canada, and you will most likely find a dog or cat lounging sleepily under a table...

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3 Kid-Friendly Activities for Hardware Retailers

November 9, 2016

When the busy holiday season is over and you’re looking for ways to draw customers into the store during the slow traffic months of January and...

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Why Host a Network Gathering

November 1, 2016

A chamber of commerce membership comes with many benefits. It connects business owners in the community for the purpose of furthering their interests...

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Using Color to Sell Products

October 25, 2016

Color is a powerful merchandising tool. According to the Color Marketing Group, colors help products sell and can even determine price points. So how...

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Using Fragrance to Sell

October 11, 2016

Research has proven that homey, comforting scents can help sell a house by making potential buyers feel connected to it, which is why real estate...

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2 Tips for Highlighting Your Logo

October 4, 2016

A company’s logo is at the heart of its branding, and most retailers have put significant thought, including determining color, size and shape,...

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